Overtone Studios* is a music distribution platform for mood music.
I helped them go from zero-to-one, by establishing an initial product direction and a design concept for their first product iteration.
Overtone Studios* is a music distribution platform for mood music.
I helped them go from zero-to-one, by establishing an initial product direction and a design concept for their first product iteration.
*Overtone Studios, previously known as A-P Records/APX, was acquired by Epidemic Sound in 2022.
Overtone Studios' core business is to produce and distribute music on a large scale, catering to a diverse and extensive audience. To ensure continuous growth, Overtone Studios recognized the need to update its work processes beyond relying on manual tools like Google Sheets and Dropbox links.
We developed a web-based solution that streamlined and automated various aspects of their business operations. These included managing incoming music submissions from their music producers, uploading approved tracks to relevant Digital Service Providers (DSPs) such as Spotify, YouTube Music, and Apple Music, as well as handling the collection, distribution, and payment of royalties.
- Led the design development of the web-based product from zero to one
- Translated business processes into intuitive user flows
- Formulated a comprehensive product strategy
- Documented specifications and maintained the communication with the development team
- Crafted intuitive user experiences and user interfaces
Overtone Studios' core business is to produce and distribute music on a large scale, catering to a diverse and extensive audience. To ensure continuous growth, Overtone Studios recognized the need to update its work processes beyond relying on manual tools like Google Sheets and Dropbox links.
We developed a web-based solution that streamlined and automated various aspects of their business operations. These included managing incoming music submissions from their music producers, uploading approved tracks to relevant Digital Service Providers (DSPs) such as Spotify, YouTube Music, and Apple Music, as well as handling the collection, distribution, and payment of royalties.
- Led the design development of the web-based product from zero to one
- Translated business processes into intuitive user flows
- Formulated a comprehensive product strategy
- Documented specifications and maintained the communication with the development team
- Crafted intuitive user experiences and user interfaces
One centralized view to manage all incoming tracks, and ensure that all tracks pass through all necessary steps before it's ready for release.
Intuitive music release process by effortlessly uploading pre-approved tracks to key Digital Service Providers (DSPs) like Spotify and Apple Music.
Dashboard presenting comprehensive insights and statistics for every music producer.
More cases
Product Design • Design Strategy • UX Research • Product Management
App Design • User Research • Design Sprint
More cases
Product Design • Design Strategy • UX Research • Product Management
App Design • User Research • Design Sprint